Early Access · Live

JoyBoy

A hand-painted dial.
A single artist.
Twenty-five collectors - and then it's gone.

Starting At

$295USD

Edition

25Pieces

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Hand-paintedFree worldwide shippingStudio warranty
Why JoyBoy · Four Truths

Twenty-five.
Not one more.

One artist. One edition. The moment the 25th piece ships, JoyBoy is closed - permanently. Four truths behind that decision.

01

One of a Kind

No two dials are ever identical. Our artists channel - not replicate. Your piece is singular in the world.

02

Crafted Upon Order

Painting begins only after your order is placed. No pre-made stock. Each piece is made for its single collector.

03

25 and Done

When the 25th piece ships, JoyBoy is retired forever. No second runs, no revival - this is the only window.

04

Studio Exclusive

This rarity is TDS-given - not brand-affiliated. An independent atelier limiting its own creation, on its own terms.

The Object

Built once.
Built to outlast.

A precise quartz foundation, transformed by hand into something that belongs to one collector - and only one. Below: the materials, the authentication, the small details that anchor the artistry.

NFC certificate card - tap your phone to verify ownership

NFC certificate · One of one

MovementQuartz · Battery-powered · Daily-wear reliability
CaseStainless steel · 40mm · Built for the everyday
DialHand-painted · 7+ layers of pigment · Lacquer-sealed
CrystalMineral · Anti-glare coating
StrapStainless steel bracelet · Brushed finish
AuthenticityNFC chip embedded · Tap with your phone to verify ownership
StoryLive story page on thedialstory.com · Your name printed on the certificate card
DeliveredAtelier box · Tracked & insured worldwide
Macro view of the hand-painted JoyBoy dial - layered pigment & brushwork

◆ The Story Behind the Piece

Painted like
an anime cel.
Worn like a watch.

Our artist spends days on a single dial - layering pigment with patience, building emotion that no print can hold. The JoyBoy design captures a single frame of transformation. A silent moment before everything changes. It belongs on your wrist, close to your pulse.

7+Layers of paint per dial
25Pieces · Total edition size
Stories each piece carries
The Launch · Reservation to Wrist

Shipping begins
June 01 · 2026.

00

Days

Until first ship

Reserve your edition number today. Production opens the moment we go live - from there, 1 to 2 days to paint, ready on your wrist within the week.

The Spirit of the Piece
“Not every moment of transformation is visible to the eye.Some JoyBoys live on a dial, close to the pulse.”

- The Dial Story Atelier

Reservations Open

Be First.

Before the world.

$295USD

25 pieces · Free worldwide shipping · Studio warranty included

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