Custom Watch DialsThat Tell More Than Time
Each dial is a hand-painted story — made personal with a tap-to-view NFC card and delivered in a gift-ready luxury box.
Our Most-LovedCustom Dials
Explore a curated selection of hand-painted watch dials crafted for collectors, gift-givers, and storytellers alike. Each piece is one-of-one — made to capture emotion, identity, or memory.
The Bold Gaze
Custom Portrait
A custom dial that turns their portrait into a lasting treasure.
A meaningful gift that reflects who they are — bold, loved, unforgettable.
Porsche 911 Legacy
Car Legacy
A bespoke masterpiece of art for the one who lives fast, thinks bold, and deserves the rarest form of appreciation
For those who never slow down.
Profiled in Time
Custom Portrait
Your face. Hand-painted. Timeless. A luxury gift that turns memories into a bold masterpiece.
Because even in silence, your presence speaks.
The Bold Gaze
Custom Portrait
A custom dial that turns their portrait into a lasting treasure.
A meaningful gift that reflects who they are — bold, loved, unforgettable.
Every TDS dial is delivered with a personalized NFC card and luxury box
— ready to wear or gift.
Your Story, Painted on a Dial
Designing a custom watch dial should feel as effortless as telling your favorite story. Here's how we bring your vision to life — from concept to wrist.
Design Your Dial
Pick your inspiration (symbols, initials, portraits)
Choose your base — whether it's a loved one's portrait, your initials, or a symbol that means something personal. Our artists will hand-paint your chosen design with museum-level precision.
Add Your Message
Personalize your NFC card (video, audio, or note)
We include a sleek NFC card with every order. You can embed a personal video, voice note, or webpage. Just a tap, and your dial becomes a truly interactive gift.
Delivered in a Gift Box
Luxuriously packed (ready to be remembered)
Each finished dial is carefully packaged in our signature luxury box — making it ready for gifting, unboxing, and remembering. Whether it's a celebration or a keepsake, it arrives ready to leave an impression.
Choose your base — whether it's a loved one's portrait, your initials, or a symbol that means something personal. Our artists will hand-paint your chosen design with museum-level precision.
We include a sleek NFC card with every order. You can embed a personal video, voice note, or webpage. Just a tap, and your dial becomes a truly interactive gift.
Each finished dial is carefully packaged in our signature luxury box — making it ready for gifting, unboxing, and remembering. Whether it's a celebration or a keepsake, it arrives ready to leave an impression.
See design options and start creating your custom watch dial
More Than a Dial —
It's a Moment, a Message, and a Masterpiece
Every TDS dial is crafted with purpose. It's not just a custom design — it's a personal story told through art, technology, and experience.
Artistry at Its Core
Each dial is hand-painted by a TDS artist — capturing portraits, symbols, or initials with stunning detail. No shortcuts. No templates. Just true craftsmanship.
Smart Gifting, Reimagined
We include a sleek NFC card with every order. You can embed a message, a video, or even a private webpage. One tap, and the gift comes alive — making every dial unforgettable.
Premium Unboxing Experience
From the moment they lift the lid, your recipient knows it's special. Our signature luxury box is designed to protect the dial and elevate the entire gifting experience.
Whether you're designing for yourself or gifting to someone special, The Dial Story creates a wearable moment that lingers — in memory and meaning.
What Our Customers Say
A custom dial from The Dial Story is more than a timepiece — it's a memory, a tribute, a surprise, a story. Here's what our clients felt when art met meaning.
"He cried the moment the video played."
I gifted my husband a dial with his late mother's portrait and an NFC message with her old voice recording. When he scanned it… he broke down. Thank you, TDS.
— Ria D.
London
→ Custom Portrait Dial
"The packaging alone was stunning."
Before even opening the box, I knew it was something special. The dial? Incredible. The embedded message? Pure emotion.
— Adam K.
New York
→ Symbolic Dial with NFC message
"A perfect anniversary gift."
I designed a dial with our initials and added a link to our wedding video. She tapped the card and just smiled for minutes. We'll keep it forever.
— Meera & Jai
Singapore
→ Monogram Dial
Be the First to See New Designs — and the Stories Behind Them
Join The Dial Story Collector's Circle to receive early access to limited-edition dials, behind-the-scenes looks at our artists' process, and exclusive collector content. Plus, enjoy 10% off your first custom dial.
Early Access
See new designs before anyone else
Artist Stories
Behind-the-scenes creative process
10% Off
Exclusive discount on first dial
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Design a Dial That Speaks Without Words
Whether it's a birthday, anniversary, tribute, or personal milestone — turn your sentiment into a wearable story.Your dial. Your message. Our craft.
Create a personalized dial in 3 easy steps. No design skills needed — just your story.